Creating crowd-forming moments, earned rewards and experiences people remember long after the event.
Articles in this topic
Designing Crowd-Forming Moments at Conferences — The strongest conference experiences do not just attract participants. They attract spectators too — and that is often what turns an experience into a live focal point.
Earned Giveaways: Stop Swag Hunters — Giveaways work better when they are earned through short, visible challenges. The reward stays, but the interaction becomes much more memorable.